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题库 / GMATLA-CR-30
Over the past five years, the price gap between name-brand cereals and less expensive store-brand cereals has become so wide that consumers have been switching increasingly to store brands despite the name brands' reputation for better quality. To attract these consumers back, several manufacturers of name-brand cereals plan to narrow the price gap between their cereals and store brands to less than what it was five years ago.
Which of the following, if true, most seriously calls into question the likelihood that the manufacturers' plan will succeed in attracting back a large percentage of consumers who have switched to store brands?
There is no significant difference among manufacturers of name-brand cereals in the prices they charge for their products.
Consumers who have switched to store-brand cereals have generally been satisfied with the quality of those cereals.
Many consumers would never think of switching to store-brand cereals because they believe the name brand cereals to be of better quality.
Because of lower advertising costs, stores are able to offer their own brands of cereals at significantly lower prices than those charged for name-brand cereals
Total annual sales of cereals-including both name-brand and store-brand cereals-have not increased significantly over the past five years.
NB主要的筹码就是自己的质量更好，所以准备通过降价（牺牲一点利润）来挽回之前因低价流失的顾客。
要击破NB的想法，主要从筹码上攻破，也就是质量。如果顾客已经对SB的质量感到满意了，就没必要再换到更高价格的NB，因为顾客对NB的高质量已经不再有需求。
此时，d无论NB怎么弥补价格差都没用了，因为质量方面NB和SB给顾客的是一样的满意度。
老哥你这一会NB一会SB把👴都看懵了。
哈哈哈哈哈看到NB的时候愣了一下，看到SB的时候又愣了一下
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