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题库 / Prep2012-CR-16
Fashion company executive: The number of competing brands of clothing is increasing much more quickly than is consumer demand for new clothing. As a result, it is becoming ever more for our clothing company to keep consumers focused on our products. To increase our sales, therefore, our company plans to introduce innovative, eye-catching lines of clothing much more frequently.
To evaluate whether the plan described by the executive would be likely to achieve its goal, it would be most useful to know which of the following?
Whether other, competing clothing companies will more frequently introduce newlines of clothing
To what extent consumers' attention tends to be focused on innovative, eye-catching products in other industries
Why the number of competing brands of clothing is increasing more quickly than consumer demand for new clothing
How much more likely most consumers are to buy innovative, eye-catching lines of clothing than they are to buy conventional, familiar clothing
Whether the executive's company is currently selling any innovative and eye-catching fines of clothing
background: 服装制造商之间的竞争激烈
Goal：为了增加销量。 Plan: 更频繁的推出新颖的服装. 问evaluate
choice a, 是否竞争对手会更加频繁的推出新产品线的衣服。 incorrect，新产品的衣服可能是conventional，也可能是eye-catching
choice d,大多数客户比起常规衣服有多大可能去购买新款衣服，correct
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